Bookshelf

2024:

Amp It Up
by
Frank Slootman
(
Sep
)
The Burnout Society
by
Byung Chul Han
(
Aug
)
The Evolution of Desire
by
David Buss
(
Aug
)
The Founders
by
Jimmy Soni
(
Jul
)
Future Shock
by
Alvin Toffler
(
Jul
)
Get Better At Anything
by
Scott H. Young
(
Jun
)
Winning Long-Term Games
by
Luca Dellanna
(
Jun
)
Pachinko
by
Min Jin Lee
(
Jun
)
So Good They Can't Ignore You
by
Cal Newport
(
May
)
The Inner Game of Tennis
by
Timothy Gallwey
(
May
)
The Status Game
by
Will Storr
(
May
)
The Psychology of Money
by
Morgan Housel
(
Apr
)
The Power Law
by
Sebastian Mallaby
(
Mar
)
The Denial of Death
by
Ernest Becker
(
Mar
)
Learn to Love Reading
by
Alex Wieckowski
(
Feb
)
Same As Ever
by
Morgan Housel
(
Feb
)
My Life in Advertising
by
Claude Hopkins
(
Feb
)
The 22 Immutable Laws of Marketing
by
Al Ries & Jack Trout
(
Jan
)
Crossing the Chasm
by
Geoffrey Moore
(
Jan
)
Free: The Future of a Radical Price
by
Chris Anderson
(
Jan
)
The Anthology of Balaji
by
Eric Jorgenson
(
Jan
)

2023:

All Marketers are Liars
by
Seth Godin
(
Dec
)
Confessions of an Advertising Man
by
David Ogilvy
(
Dec
)
Made to Stick
by
Chip and Dan Heath
(
Dec
)
Positioning
by
Al Ries and Jack Trout
(
Nov
)
Scientific Advertising
by
Claude C. Hopkins
(
Nov
)
The Long Tail
by
Chris Anderson
(
Nov
)
Alchemy
by
Rory Sutherland
(
Oct
)
Ogilvy on Advertising
by
David Ogilvy
(
Oct
)
This is Marketing
by
Seth Godin
(
Sep
)
The Hero with A Thousand Faces
by
Joseph Campbell
(
Sep
)
Richer, Wiser, Happier
by
William Green
(
Aug
)
Entangled Life
by
Merlin Sheldrake
(
Jul
)
Ergodicity
by
Luca Dellanna
(
Jul
)
Escape From Freedom
by
Erich Fromm
(
Jul
)
The Coddling of the American Mind
by
Greg Lukianoff and Jonathan Haidt
(
Jul
)
Give and Take
by
Adam Grant
(
Jun
)
The Sovereign Individual
by
James Dale Davidson and William Rees-Mogg
(
Jun
)
Excellent Advice for Living
by
Kevin Kelly
(
May
)
Debt: The First 5000 Years
by
David Graeber
(
May
)
The Death of Money
by
James Rickards
(
Apr
)
The Book Of Satoshi
by
Phil Champagne
(
Apr
)
Currency Wars
by
James Rickards
(
Mar
)
Layered Money
by
Nik Bhatia
(
Mar
)
Fed Up
by
Danielle DiMartino Booth
(
Feb
)
The Price of Time
by
Edward Chancellor
(
Feb
)
The History of Money
by
Jack Weatherford
(
Jan
)
The Price of Tomorrow
by
Jeff Booth
(
Jan
)
Understanding Money Mechanics
by
Robert P. Murphy
(
Jan
)
Pragmatic Capitalism
by
Cullen Roche
(
Jan
)

2022:

The Great Depression: A Diary
by
Benjamin Roth
(
Dec
)
The Fiat Standard
by
Saifedean Ammous
(
Dec
)
The Ascent of Money
by
Niall Ferguson
(
Dec
)
The Fourth Turning
by
Neil Howe and William Strauss
(
Nov
)
Surely You're Joking, Mr. Feynman!
by
Richard Feynman
(
Nov
)
The Immortality Key
by
Brian C. Muraresku
(
Oct
)
The Systems Bible
by
John Gall
(
Oct
)
The Power of Story
by
Jim Loehr
(
Sep
)
Meditations
by
Marcus Aurelius (via Robert Hays)
(
Sep
)
Wild Problems
by
Russ Roberts
(
Sep
)
What It Takes
by
Stephen A. Schwarzman
(
Aug
)
The Pathless Path
by
Paul Millerd
(
Jul
)
Amusing Ourselves to Death
by
Neil Postman
(
Jul
)
Man's Search for Meaning
by
Viktor Frankl
(
Jun
)